1
Leads
You need a repeatable way to reach the right prospects without depending on one channel, one referral source, or constant improvisation.
Nationwide small-business profit coaching
An installer, not a motivator.
Practical systems, financial insight, and hands-on guidance for owners who want stronger revenue, healthier margins, and a business that works better.
Book A 15-Minute CallA focused first conversation. No pressure and no obligation.
24 years at FordGlobal IT leadership supporting corporate finance and accounts payable
UC Berkeley Bachelor’s DegreeBachelor’s degree from the University of California, Berkeley
U.S. Navy veteranServed as a Yeoman Third Class, building a foundation in organization and leadership
13K LinkedIn followersAn active community built around small-business profit and practical implementation
Where profit gets stuck
A good business can still leave money on the table.
The fastest path is not always more activity. It is finding the constraint that is holding back the business you already have.
2
Conversion
More of the right conversations should turn into customers through clearer offers, better follow-up, and a sales process people can trust.
3
Fulfillment
Delivery should protect the customer experience and your margin, with systems that reduce rework, delays, and owner dependency.
The compounding-profit method
Four 10% improvements can produce roughly 46% more revenue.
The goal is not one dramatic bet. It is a set of practical improvements that reinforce one another.
+10%More qualified leads
+10%Better conversion
+10%Higher average sale
+10%More repeat business
≈46%Combined revenue lift
Jumpstart 12™ organizes twelve practical strategies around the numbers that move revenue, margin, cash flow, and long-term business value.
Choose the work that fits the moment
Three tracks. One stronger business.
Start, strengthen, or prepare to transition your business with a focused path built around your next objective.
Turn the idea into a plan.
Build a practical launch roadmap with clear milestones, sharper positioning, and the core systems needed to open with confidence.
See The Launch TrackFind the profit already inside the business.
Use the numbers to prioritize pricing, margin, conversion, customer value, and operational improvements that can compound.
Explore Growth CoachingBuild a more transferable company.
Strengthen business value, reduce owner dependency, and prepare for a more confident transition before you go to market.
See Exit AccelerationStart on your own
Free tools for small-business owners.
Practical resources you can use this week, whether or not we ever speak.
Profit Architect TV
Watch practical business strategies designed to uncover hidden opportunities and improve profitability.
Watch Free
Jumpstart 12™ Overview
Understand the twelve strategies and the part of the business each one moves.
Get The Overview
Profit Simulator
Model how focused improvements in leads, conversion, average sale, and repeat business can compound.
Try Profit SimulatorFrequently asked questions
Straight answers before you take the next step.
Have questions about improving revenue, increasing profit, or finding the right Alden Executive Advisors solution? Start here.
What does Alden Executive Advisors do?
Alden Executive Advisors helps small-business owners increase revenue and profit—and helps new and experienced business coaches develop the skills, tools, and systems to help business owners do the same.
Our focus is practical: understand the numbers, identify the opportunities, choose the right strategies, and turn those strategies into action.
Is your focus revenue growth or profit growth?
Both—but revenue growth should ultimately contribute to greater profit.
A business can increase sales and still become less profitable. We focus on the right kind of growth: growth that strengthens margins, cash flow, and the overall financial health of the business.
Our goal is not simply to help businesses get bigger. It is to help them become stronger and more profitable.
Is Alden Executive Advisors only for struggling businesses?
No. Many successful businesses have significant profit opportunities hiding inside the numbers they already have.
These opportunities might involve pricing, margins, conversion, average transaction size, repeat business, expenses, products and services, or other areas.
The question is not necessarily, “What is wrong with my business?”
A better question is: “How much better could my business perform?”
What makes your approach different from traditional business coaching?
We put a strong emphasis on the financial engine of the business.
Rather than beginning only with broad goals and accountability, we want to understand where revenue is being lost, where profit may be left on the table, which numbers have the greatest leverage, and which strategies deserve attention first.
Then we help turn those findings into practical action.
Have another question? See all frequently asked questions.
About Alden
Experience that moves from strategy to installation.
Alden Porter III is the founder of Alden Executive Advisors. He helps entrepreneurs and small-business owners find practical ways to improve revenue, profit, and business value.
His background combines global IT leadership at Ford Motor Company with the firsthand perspective of a small-business owner and advisor.
The work is built around clarity, useful numbers, and implementation—not a motivational speech that disappears on Monday morning.
Read Alden’s Full BiographyA practical first step
Bring the question that is keeping you stuck.
Use a 15-minute call to compare notes, identify the right next step, and decide whether a deeper conversation makes sense.
Book A 15-Minute Call
By appointment — book a 15-minute call
Email: [email protected]
Phone: (734) 494-2600
Garden City, MI · Serving businesses nationwide
